{"title":"Mom Bags","description":"","products":[{"product_id":"diaper-bag-backpack","title":"Boss Plus™ Large Diaper Bag Backpack","description":"\u003cp\u003eMEET THE BOSS PLUS™\u003c\/p\u003e\n\u003cp\u003eYour plus one for baby \u0026amp; beyond! Elevated with thoughtful organization and on-trend styling, the Boss Plus™ Itzy Ritzy Diaper Bag Backpack is designed for your parenthood journey – from welcoming baby at the hospital to daily errands + excursions to an amazing work, pumping or all-in-one for you bag. Want the grand tour? This bag is a travel fan-fave for first class fun as an airplane carry-on or a car seat tag-along.\u003c\/p\u003e\n\u003cp\u003eBonus! With 19 total pockets (!!!) – this is our largest capacity diaper bag yet with must-have features including: insulated side bottle pockets, comfy shoulder straps, a roomy main compartment, felt-lined valuables pocket and our signature rubber bottom feet and top-to-bottom zippers for total functionality and durability.\u003c\/p\u003e\n\u003cp\u003eReady to say yes to the Plus? Your new fave diaper bag is waiting to meet you every (little) step along the way!\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Teddy Blue","offer_id":45786208927915,"sku":"101001847","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Vanilla Latte","offer_id":42108193898667,"sku":"DBP7000","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Cognac","offer_id":45396927316139,"sku":"DBP8406","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Ribbons \u0026 Roses (Ships June 2026)","offer_id":45786208960683,"sku":"101001941-1","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Espresso","offer_id":45361632903339,"sku":"101501663","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Oat","offer_id":45350974226603,"sku":"101001664","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Outlaw","offer_id":45658678984875,"sku":"101001922","price":199.99,"currency_code":"USD","in_stock":false},{"title":"Noir","offer_id":46403197960363,"sku":"101001591","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Milk \u0026 Honey","offer_id":42448275767467,"sku":"DBP8519","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Coffee \u0026 Cream","offer_id":45389900939435,"sku":"DBP6001","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Chai","offer_id":43351484334251,"sku":"101001556","price":199.99,"currency_code":"USD","in_stock":false},{"title":"Leopard","offer_id":47146447175851,"sku":"101001848","price":199.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/101001847_Itzy_Ritzy_Diaper_Bag_Boss_Plus_Blue_Bear-01_aead9894-fa5e-451e-ae92-b7798c3fd4f3.jpg?v=1777296670"},{"product_id":"crossbody-diaper-bag-1","title":"Chelsea + Cole for Itzy Ritzy Studded Double Take Crossbody Diaper Bag","description":"\u003cp\u003eChelsea's Double Take Crossbody Diaper Bag is designed with the functionality of a diaper bag and the high fashion look of a designer handbag! This diaper bag features two roomy, separate sections - one section for mom and one section for baby that includes an easy-access wipes pocket. It features a sweetheart pattern on the interior that coordinates with the pattern on the included changing pad. The strap is adjustable and removable so you can rock the bag as a crossbody or as a shoulder bag!\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e\u003cem\u003eDiscounts, shop credit and Ritzy Rewards not eligible on this item. Ritzy Rewards members will earn Diamonds upon purchase.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Black Studded","offer_id":43086453964971,"sku":"CBB8438","price":59.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/products\/15_9c8f51f7-5f57-4f9b-b49f-4c02ca5a46b1.jpg?v=1776881396"},{"product_id":"itzy-mini-plus-diaper-bag","title":"Itzy Mini Plus™ Diaper Bag","description":"\u003cp\u003eMEET THE ITZY MINI PLUS™\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe Itzy Mini Plus\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e™\u003c\/span\u003e is a small backpack diaper bag with elevated features and fresh styles.\u003cbr\u003e\u003cbr\u003eThis bag includes an updated front pocket we refer to as the “parent” pocket, complete with a key lanyard and interior pockets. The trim detailing inside was designed to match the Boss Plus™, making this a great addition to our diaper bag collection. The Itzy Mini Plus is ready for any and all adventures and can be easily repurposed as an everyday bag for you or your partner!\u003cbr\u003e\u003cbr\u003eDon’t let its size fool you—this mini diaper bag backpack has ten pockets, a spacious main compartment, and even includes a matching changing pad. It also features Itzy Ritzy’s signature rubber foot that protects the base of the bag from dirty surfaces and wear and tear. The comfortable backpack straps allow you to be hands-free and ready to explore with your little one!\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e","brand":"Itzy Ritzy","offers":[{"title":"Chai","offer_id":45530965311659,"sku":"101401587","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Espresso","offer_id":45530965115051,"sku":"101401924","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Coffee \u0026 Cream","offer_id":45530965180587,"sku":"MDBP6001","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Noir","offer_id":45530965246123,"sku":"101401619","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Vanilla Latte","offer_id":45530965278891,"sku":"101401590","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Milk \u0026 Honey","offer_id":45530965213355,"sku":"MDBP8519","price":99.99,"currency_code":"USD","in_stock":false},{"title":"Cognac","offer_id":43980681412779,"sku":"101401589","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Leopard","offer_id":47143994130603,"sku":"101402076","price":99.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/3_fc9a34b0-1905-4422-b3be-0cca49f3d779.jpg?v=1776881470"},{"product_id":"new-parent-organization-kit","title":"New Parent Organization Kit","description":"\u003cp data-pm-slice=\"1 1 []\" data-mce-fragment=\"1\"\u003eMeet your go-to solution for on-the-go parenting! Our compact set of best-selling diaper bag accessories includes packing cubes for easy organization, an insulated bottle bag to keep bottles temperature-controlled, and a pacifier charm pod for quick access to soothers. Say goodbye to chaotic diaper bag searches and hello to stress-free outings with your little one!\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Cognac","offer_id":43617666367659,"sku":"IRBND1","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/New_parent_essential_-_Milk_Honey_783a4bdf-7e36-4e7d-aa21-1b1712c67619.png?v=1776921868"},{"product_id":"nash-itzy-mini-plus","title":"Nash Itzy Mini Plus™ Diaper Bag","description":"\u003cp\u003e\u003cspan\u003eThe Nash Collection brings you the classic, Western-inspired cowboy aesthetic with a touch of Nashville fun. \u003c\/span\u003e\u003cspan\u003eGet lassoed in \u003c\/span\u003e\u003cspan\u003ewith the intricate stitching details inspired by a traditional cowboy boot, unique vegan leather finishes and a refined, neutral color palette ready for you to put your own spin on. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe style is punctuated by all the classic features you love in the Itzy Mini Plus: exceptional organization (10 total pockets!) in a deceptively small silhouette, a “parent pocket” with key leash, an included changing pad, and our signature rubber bottom feet and top-to-bottom zippers for total functionality and durability.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Itzy Ritzy","offers":[{"title":"Saddle","offer_id":44506522321067,"sku":"101001625","price":99.99,"currency_code":"USD","in_stock":true},{"title":"Outlaw","offer_id":45389922762923,"sku":"101401631","price":99.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/6f348d12-527d-4a3d-9191-06319c42ceb4.jpg?v=1776878621"},{"product_id":"boss-essentials-bundle","title":"The Ultimate Boss Essentials Bundle","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eOur Boss Essentials Bundle combines our best-selling Boss Plus Diaper Bag with essential items for on-the-go parenting with style and functionality. \u003c\/span\u003e\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Cognac","offer_id":44555707875499,"sku":"BEB-8406","price":279.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/BEB-8406_Boss_Essentials_Bundle-Cognac.png?v=1776878755"},{"product_id":"mommy-me-bundle-2","title":"Espresso Mommy \u0026 Me Bundle - Strawberry","description":"\u003cp\u003eIntroducing the Mommy \u0026amp; Me Bundle, your all-in-one parenting powerhouse! This bundle combines your choice or our stylish and spacious diaper bag backpacks and tote in the new fall favorite, Espresso, with two essential must-haves for you and your little one. Perfect for every stage of parenting, our diaper bags are thoughtfully designed to organize everything you need from baby to beyond. Your child can match your style with their own adorable and functional Itzy Bitzy Bag™ Toddler Backpack, encouraging their independence on-the-go. Plus, cuddle up or tackle adventures at home with the versatile Itzy Blanket™—a cozy cotton muslin that works as a blanket, stroller shade, nursing cover, and more! This bundle is the ultimate companion for stylish and functional parenting.\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Boss Plus","offer_id":44573705207979,"sku":"ESPBDNL7","price":220.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/ESPBDNL7_2.png?v=1776878849"},{"product_id":"babylist-western-diaper-bag","title":"Babylist x Itzy Ritzy Saddle Boss Plus™ Large Diaper Bag Backpack","description":"\u003cdiv\u003e\u003cspan\u003eWe’re hyped to collab with our friends at Babylist to launch the Babylist x Itzy Ritzy Saddle Boss Plus!\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003eOur viral Nash Collection was the hit of 2024, and we received hundreds of requests for a Saddle Boss Plus! We teamed up with the experts at Babylist to bring this dream bag\u003ca href=\"https:\/\/www.itzyritzy.com\/collections\/diaper-bags\" title=\"bag\"\u003e\u003c\/a\u003e\u003ca title=\"Link\" href=\"https:\/\/www.itzyritzy.com\/collections\/diaper-bags\"\u003e\u003c\/a\u003e to life.\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003eThe Nash Collection brings you the classic, Western-inspired cowboy aesthetic with a touch of Nashville fun. Get lassoed in with the intricate stitching details inspired by a traditional cowboy boot, unique vegan leather finishes and a refined, neutral color palette ready for you to put your own spin on.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eThe style is punctuated by all the classic features you love in the Boss Plus: exceptional organization (19 total pockets!), insulated side bottle pockets, comfy shoulder straps, a built in changing pad, a roomy main compartment, felt-lined valuables pocket and our signature rubber bottom feet and top-to-bottom zippers for total functionality and durability.\u003c\/span\u003e\u003c\/div\u003e","brand":"Itzy Ritzy","offers":[{"title":"Saddle","offer_id":44819968753835,"sku":"101001630","price":199.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/101001630_Itzy_Ritzy_Backpack_Boss_Plus_Western_Saddle_01.png?v=1776893372"},{"product_id":"utility-diaper-backpack","title":"Belong Utility Backpack™ Diaper Bag","description":"\u003cp\u003eThe Belong Collection radiates the comfort, balance and everyday adventures of being right where you belong: with your family. This backpack is your companion for the moments that matter most and was designed to fit seamlessly into your life. Shareable between any family member or caretaker, with thoughtful pockets and durable fabrics, these bags are built for both the practical and playful moments.\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Hunter Green","offer_id":47141439176875,"sku":"101002086","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Mocha","offer_id":44914667192491,"sku":"101001875","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Black","offer_id":44914667126955,"sku":"101001730","price":199.99,"currency_code":"USD","in_stock":true},{"title":"Cream","offer_id":45559384342699,"sku":"101001874","price":199.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/101002086_Itzy_Ritzy_Diaper_Bag_Belong_Utility_Backpack_Hunter_Green-11.jpg?v=1778515512"},{"product_id":"diaper-tote-bag","title":"Boss Tote™ Diaper Bag","description":"\u003cp\u003eMeet the tote you'll never outgrow - from diaper bag for baby to chic purse for brunch! The Boss Tote is designed to move with you featuring an easy-wipe vegan leather exterior and the option to carry by handles or luxe, chain-detailed shoulder straps. Organization is a total breeze with a spacious main compartment offering multiple interior pockets for your valuables, changing essentials \u0026amp; so much more! Plus, a front pocket for easy access \u0026amp; hook closure to keep everything inside secure. Bonus: includes a coordinating changing pad, stroller straps, and removable tassel! 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Featuring our NEW Belong Utility Diaper Bag for ultimate organization and durability, plus an Itzy Bitzy Bag Toddler Backpack so your little explorer can carry their own essentials. Perfect for tackling errands, trips, and everyday adventures—because pros like you need gear that keeps up!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Itzy Ritzy","offers":[{"title":"Mocha","offer_id":44994538471595,"sku":"BELGBNDL1","price":212.99,"currency_code":"USD","in_stock":true},{"title":"Black","offer_id":44994538406059,"sku":"BELGBNDL3","price":212.99,"currency_code":"USD","in_stock":true},{"title":"Cream","offer_id":44994538438827,"sku":"BELGBNDL2","price":212.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1405\/7294\/files\/2_8e57668f-49a8-47ba-8afb-937fbda69f0f.png?v=1776891486"},{"product_id":"belong-new-parent-organization-essentials-bundle","title":"New Parent Organization Essentials Bundle","description":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003eStay prepared and stylish with this perfectly coordinated set! 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