“The perfect blend of fashion and function”
“Safe, stylish parenting gear”
“Multifunctional bags that can last long after the diaper stage”
“On-trend and so much more”
“For a more stylish option, try the Itzy Ritzy”
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Best Sellers
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New Arrivals
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Bags
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Accessories
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1 Diaper Bag x 5 Mystery Items1 Diaper Bag x 4 Mystery Items2 Diaper Bags x 8 Mystery Items2 Diaper Bags x 6 Mystery ItemsSave
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Taupe CheckerboardMilk & HoneyTerracotta SunriseLeopard+3 COLORS
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Saddle Up for Style!
Wrangle up your essentials in this chic Western-inspired diaper bag, perfect for every adventures with your little cowpoke!
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Toys
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Pacifiers
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Teethers
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Toddler
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Trevor the PuppyWyatt the Highland CowCarmen the CowPeyton the Sloth+3 COLORS
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Carmen the CowJames the DinoBonnie the StrawberryAnnie the Avocado+3 COLORS
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Holiday TreeAsh the MushroomEmmerson the ElephantPurple Dino+2 COLORS
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Agave and Succulent CablesAquamarine and Peach BowsButtercream and Toast BraidsHero Red and Hero Blue Cables+9 COLORS
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Coconut & ToastBlossom & RosewoodCamo & MidnightHarbor & Coast
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Skye the MoonAsh the MushroomJolie the UnicornLane the Llama+1 COLORS
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Holiday TreeAsh the MushroomEmmerson the ElephantPurple Dino+2 COLORS
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Farm FriendsStrawberries & CreamRibbons & RosesCheck Yes!+1 COLORS
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Berry Best Snuggles
This sweet and huggable plush is ripe for endless cuddles—the perfect pick for your little one’s softest moments!
Why Itzy Ritzy Is Right For You
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Thoughtful Design
Multi-functional, aesthetic items tailored to everyday adventures with your little ones.
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Durable & Easy to Clean
Built for daily use and simple to maintain-ideal for busy parents.
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Stay Organized
Multiple pockets, including insulated ones, for bottles and essentials.
Certified fresh!
Back to school in style with the Itzy Lunch Box
- Available in 3 unique styles.
- Side bottle holder & 2 extra pockets.
- Made of sturdy & wipeable fabric
- Insulated central compartment
80,000+ 5-Star Reviews!
You're Making Us Blush
Victoria R.
There is SO. MUCH. ROOM. I can easily bring everything I need for my two kids and more in it. I love all the pockets and compartments and I can even put my own things in there as well. I would totally recommend this!
Madisyn W.
Your customer service has always been outstanding. You made sure your orders were out as quickly as possible during a huge sale and that alone is amazing! Thank you for all that you do.
Rhonda M.
We love these bags! They are perfect for snacks in my daughters lunch box and/or to carry snacks in my purse.
Brittany D.
It's the perfect size and the crinkley sound keeps her entertained.
Brijette A.
I love the organization inside of this bag, it makes finding everything I need seamless.
Jillian D.
Your customer service is beyond amazing and I can’t thank you enough! This is honestly one of the best "shopping" experiences I’ve ever had, absolutely amazing!
Explore Our Blog
Parenting Tips, Style Inspiration, and More
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Traveling With Toddlers
Traveling with toddlers can be challenging. Discover Itzy Ritzy’s tips and gear for stress-free travel. Shop now for smarter travel solutions for parents.
Traveling With Toddlers
Traveling with toddlers can be challenging. Discover Itzy Ritzy’s tips and gear for stress-free travel. Shop now for smarter travel solutions for parents.
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How To Wean Your Baby Off Pacifier: A Parent's ...
Learn how to wean your baby off their pacifier with Itzy Ritzy. We explore expert tips for a smooth transition.
How To Wean Your Baby Off Pacifier: A Parent's ...
Learn how to wean your baby off their pacifier with Itzy Ritzy. We explore expert tips for a smooth transition.
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Baby Birthday Party Theme Ideas All Parents Love
Discover baby birthday themes all parents love with Itzy Ritzy. Get inspired and plan your child’s perfect party today. Explore our creative ideas now!
Baby Birthday Party Theme Ideas All Parents Love
Discover baby birthday themes all parents love with Itzy Ritzy. Get inspired and plan your child’s perfect party today. Explore our creative ideas now!
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Stroller Storage Ideas For On-The-Go Parents
Discover fun and stylish stroller storage ideas that match your on-the-go lifestyle. Find out how to stay organized and carry your essentials in one stroller.
Stroller Storage Ideas For On-The-Go Parents
Discover fun and stylish stroller storage ideas that match your on-the-go lifestyle. Find out how to stay organized and carry your essentials in one stroller.
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A Guide To Newborn Essentials For Soon-To-Be An...
Discover the essential items for every soon-to-be and new parent's needs. Itzy Ritzy’s comprehensive guide to newborn essentials simplifies preparation for your baby's arrival.
A Guide To Newborn Essentials For Soon-To-Be An...
Discover the essential items for every soon-to-be and new parent's needs. Itzy Ritzy’s comprehensive guide to newborn essentials simplifies preparation for your baby's arrival.
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How To Travel With Breast Milk: A Guide For New...
Itzy Ritzy’s comprehensive guide makes traveling with breast milk easy. Learn how to store, transport, and keep breast milk fresh.
How To Travel With Breast Milk: A Guide For New...
Itzy Ritzy’s comprehensive guide makes traveling with breast milk easy. Learn how to store, transport, and keep breast milk fresh.
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How To Clean Bath Toys: A Parent's Guide
This helpful guide from Itzy Ritzy outlines the best practices for keeping your child's bath toys clean and safe.
How To Clean Bath Toys: A Parent's Guide
This helpful guide from Itzy Ritzy outlines the best practices for keeping your child's bath toys clean and safe.
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Baby Bath Essentials Every Parent Should Have
Discover the must-have baby bath essentials every parent needs for a safe and enjoyable bath time with Itzy Ritzy.
Baby Bath Essentials Every Parent Should Have
Discover the must-have baby bath essentials every parent needs for a safe and enjoyable bath time with Itzy Ritzy.
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Toddler Lunch Box Ideas For Daycare
Explore diverse toddler lunch box ideas for daycare that feature protein-rich, dairy-free, and allergy-friendly options. With help from Itzy Ritzy, keep meals fresh, organized, and appealing.
Toddler Lunch Box Ideas For Daycare
Explore diverse toddler lunch box ideas for daycare that feature protein-rich, dairy-free, and allergy-friendly options. With help from Itzy Ritzy, keep meals fresh, organized, and appealing.
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Baby Photoshoot Ideas At Home You Should Try
Capture precious moments with our guide to baby photoshoot ideas at home. Discover creative themes, essential gear, and tips for beautiful...
Baby Photoshoot Ideas At Home You Should Try
Capture precious moments with our guide to baby photoshoot ideas at home. Discover creative themes, essential gear, and tips for beautiful...
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